World Wrestling Entertainment is accustomed to headlining this time of year to WrestleMania. But the company has more on its plate, which leads to the showcase event on April 10: 11.
Two important steps will take place over the next six weeks. The WWE network relocation to Peacock on March 18 as well as the search for a new ThunderDome home where they are being stored due to “Raw” and “Smackdown” coronavirus. epidemic.
The WWE network was launched in February 2014 էր ahead of schedule as it changed its business model based on pay-per-view events in favor of OTT (streaming media) service. Framework initially partnered with MLB BAMTech to build the framework, which meant that for the first time, MLB Advanced Media supplied all the hardware, software, and networking to another company.
Eventually, BAMTech was spun off from MLB by a separate company before Disney acquired a majority stake. Over the past two years, WWE has realized that the experience of maintaining infrastructure can be at the expense of programming by establishing a relationship with Peacock, which launched a streaming service from NBCUniversal last summer.
WWE President նախագահ Revenue Director General Nick Khan said that discussions on the future of the WWE network took place before the epidemic.
“The big internal question was, to what extent can you invest in keeping up with technology?” It will be a big investment, “he said.
The WWE network has an average of 1.5 million subscribers and will see a huge jump in its potential audience. Comcast said in its fourth-quarter financial report that Peacock had 33 million registrations.
“We can halve the price (WWE network was $ 9.99 a month and peacock $ 4.99) to increase their technical support. “Eventually, it became a matter of concern, especially for their accessibility,” Khan said.
Peacock’s move also provides a financial boost for the WWE, from an epidemic of 310 live events in 2019 to 42 last year due to the epidemic. Under the five-year contract, WWE will see an average of $ 200 million a year.
WWE will shut down its existing standalone WWE network on April 4, which means WrestleMania will be exclusively in the Peacock. Comcast said in a statement on Monday that the entire WWE network archive should be on the Peacock by mid-August.
The return of live road shows, which is not expected until at least July, WWE has not yet finalized the location of ThunderDome since April. They are currently using Tropicana Field in St. Petersburg, Florida, but are forced to leave when Tampa Bay Rays opens their home on April 9.
The WWE used the Amway Center in Orlando for four months, but had to relocate when the Magic kicked off the NBA season. Because the Tampa լանդ Orlando arenas are still used by NBA և NHL clubs, it is possible that the company will be able to look at South Florida or Central Florida College. Most wrestlers live in Florida because of the WWE Performance Center in Orlando.
With screens around the ring that can accommodate 900-1000 fans, the setting is similar to “Raw” or “Smackdown” live shows. ThunderDome also allowed WWE to experiment with different cameras with augmented reality graphics.
“It was necessary to bring the fans back, we were able to try things we thought we could do, but we did not have the opportunity,” said WWE Brand CEO Stephanie McMahon. “It simply came to our notice then. We can apply what we have learned to the future when we have a merger of physical and virtual fans. ”
This year’s WrestleMania was originally scheduled for the SoFi Stadium in Los Angeles, but will take place at Raymond James Ames Stadium in Tampa. Last year’s event was also scheduled in Tampa, but due to a coronavirus, the transfer to the WWE Performance Center was completed.
WWE announced Monday night that WrestleMania tickets would go on sale next Tuesday, but did not say what the capacity would be for two nights. Attendance at last month’s Super Bowl, which was also at the stadium, was limited to 22,000.
Los Angeles will receive WrestleMania in 2023, and will host Dallas next year. McMahon said there are some logistical challenges և building commitments on why Los Angeles has to wait two years.
WrestleMania will be two nights again this year, but plans to return overnight in 2022 և 23. Although the two-night move became known last year, McMahon said trying it out in the future could be more difficult because of the many banning events during the week.
“I think something is possible in life, but this measure is specific to time,” McMahon said.
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