LONDON (AP) – Microsoft is working with European publishers to create a system that will pay big tech platforms for news, increasing bets on the Australian-led boom to pay Google և Facebook for journalism.
On Monday, Seattle tech giant նոր four new major industrial groups in the European Union presented their plan to work together to address “mandate fees” for the use of news content by “gatekeepers with a dominant market power”.
They said they would be “inspired” by Australian legislation to force technology platforms to share revenue with news companies that include an arbitrage system to settle disputes over fair news prices.
Last week, Facebook blocked Australians from accessing և spreading news on its platform in response to government proposals, but the surprise move sparked a public outcry, intensifying the debate over how powerful the social network is. At the same time, Google has taken another step by suspending payment transactions with media outlets after the initial threat to Australians to stop its search engine.
EU Internal Market Commissioner Thierry Breton has voiced support for Australia, the latest sign that Facebook’s move has paid off.
“I think it is very unfortunate that the platform is making such decisions in protest of the country’s laws,” Breton told EU lawmakers. “The platform depends on the regulators to adapt, not the other way around,” he said, adding that what was happening in Australia “underscores the attitude that needs to change.” Breton is leading a major overhaul of EU digital regulations aimed at mitigating the power of large technology companies amid growing concerns that their algorithms are undermining democracy.
Microsoft joins two lobbying groups, the European Publishers’ Council and News Media Europe, as well as two groups of publishers of European newspapers and magazines with thousands of headlines. The company has provided support to Australian software, which could help increase its Bing search engine market share.
EU countries are working to adopt updated copyright rules set by the EU executive by June, allowing news companies and publishers to negotiate payments from digital platforms for their content to be used online.
But there are fears of a power imbalance between the two sides, with the group calling for new measures to be taken to address the forthcoming settlement issue.
The publishers “may not have the economic power to negotiate fair, balanced agreements with these gateway technology companies, which could otherwise threaten to leave the negotiations or leave the markets altogether,” the group said in a joint statement. Google և Facebook: have resisted arbitration as it will give them less control over payment rumors.
Facebook did not respond to a request for comment. Google says it has already partnered with hundreds of news publishers in Europe, making it one of the largest sponsors of journalism, and said on Twitter that it works with publishers and policy makers in the EU as member states adopt copyright rules. national legislation.
Lauren Cook, based in Brussels, contributed to this report.
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